European Commission · 2026
A dedicated YouTube video for a campaign on old phones and e-waste — an institutional topic delivered in my style.
References · 10 years of collaborations
52 brands, 10 years, 0 incidents
From local heroes to global giants and institutions. This is the page for the decision-maker: who has already trusted me, what we did and why it is a safe decision.
Proven trust
Who I have worked with
52 brands
have trusted me with their communication so far — from global giants to local heroes.
All logos and trademarks shown belong to their rightful owners and are used for information only — as a reference of past collaborations. Their display does not imply endorsement, recommendation or an existing business relationship on the part of the brands listed.
Case examples
From a TV commercial to the European Commission
A few collaborations that show the range: classic media, national campaigns, institutions and tourism.
Sonček · 2025
Travel content from New York — a YouTube vlog and Instagram; a travel agency as the trip partner.
Gud Vajb · HPV · 2019
The face of a national awareness campaign: billboards across Slovenia and online content.
Dormeo · 2026
A couple-content Reel — “one mattress, two completely different wishes”; clear client disclosure.
Barcaffè, SPAR, Smoki · 2026
Reels in my signature “@ the person who …” format that triggers friend-tagging — food and drink in a natural context.
In the media · 2017 – 2024
What they have written about me
From local portals to both national TV stations. Every entry links to the original article or programme.
Print media · Cool magazine
Slovenia’s biggest youth magazine — a two-page interview, a Christmas poster and a book-recommendation column.
Cool · 2018 “You Cool readers are absolute legends!” — a two-page interview in the YouTube column
Cool · 2018 Second page of the interview — New York, Guns N' Roses, Champions League
Cool · poster Full-page Christmas poster
Cool · We love reading “Influencers recommend” — recommending a book by Tone Partljič
20 years of Slovenia in the EU: born a month before accession, working in a profession that did not exist yet
On the 20th anniversary of Slovenia joining the European Union the programme Svet chose me as its guest: I was born on 20 March 2004, a month before accession, and I work as a YouTuber — a profession that did not exist when Slovenia joined. A conversation about a vlogger’s life, the future and why young people sometimes need to look up from their phones.
Watch the report on YouTube →
The face of the Bob leta TV commercial — at twelve
The media house Večer chose me as the face of the TV commercial for its Bob leta awards — in the channel’s first year. My first experience with classic media and the first sign that the story works off-line too.
Watch the commercial on YouTube →The Slovenian who makes a living posting videos on YouTube
The online article accompanying the TV report on the 20th EU anniversary: “one of the few in Slovenia who make a living by posting videos on YouTube”.
RTV SLO · Radio Maribor8 Jan 2020 · radio programmeGuest on the programme Mladi mladim
The first programme of 2020 — a conversation with the Maribor YouTuber who “shows his life on YouTube”.
Večer · Sunday edition29 Mar 2020 · interviewThe Slovenian with almost 27 thousand YouTube subscribers: if you don’t keep the pace, they forget you
A big Sunday interview on discipline, content and young viewers.
Maribor24.si11. 9. 2019Vlogger Jack on the Box presents his first film
The short film “Farewell to Pesnica” — and a mention: YouTuber of the Year 2018 as chosen by the Gaming.si portal.
mlad.si · Office of the Republic of Slovenia for Youth13 Sept 2022 · interviewInterview: Jack on the Box
On the beginnings, filming, influencers and the pandemic — a conversation for the portal of the Office for Youth.
Secondary School of Design Maribor12. 2. 2021Jack on the Box — a portrait of a media technician student
“I have young viewers who are growing up with me.”
Mariborinfo.com17 Jan 2018 · interviewJack on the Box: “I’m surprised my vlogs get 30,000 views”
“Already a real star on Slovenian YouTube” — at thirteen.
Also: billboards of the national HPV campaign (Gud Vajb, 2019) — on the timeline My story.
Safety for your brand
Why working with me is not a risk
The decision-maker who approves the budget wants to know one thing: what can go wrong. The answer: in ten years, nothing.
10 years, 52 brands, 0 incidents
No cancelled campaign, no controversy, no dispute. Every agreement was honoured.
Trusted by institutions
The European Commission and the EU Intellectual Property Office do not work with creators who would pose a risk.
Family-friendly content
A positive tone, no vulgarity — 53 % of viewing happens on TV, often together with parents.
Written, transparent, verifiable
A written offer, clear disclosure, a report with analytics. Live access to the numbers on request.
Ready to write the next chapter together?
A partnership that keeps its word — today, through the season and over the years.